Every tennis collab in 2025 (so far...)
Rated and linked for your convenience
We’re midway through the year and the tennis world has gone coo coo for collaborations. In this post, I’m going to try to list them all from the good, gaggy, and the Gucci. I hope to add to this post as the year goes on and more partnerships are announced. If I missed a collab, please let me know in the comments!
If you want an opinion you didn’t ask for, I gave a Serve Meter for each of these collaborations from one 🔥s to five 🔥s— One being the collaborations that left me the least gagged and five being get your credit card ready to make a purchase.
1. Kith x Wilson
Serve meter: 🔥🔥
Kith and Wilson have gentrified the tennis racquet. The collaboration released in June, featured all new Wilson Pro Staff 97 V14, Blade 98 V9, and Shift 99 V1 racquets with Kith branding. The brands also collaborated on a new clothing line that is very #tenniscore inspired.
To add to the hype, Kith and Wilson did their “activation” by driving around London in a vintage double-decker bus, selling Kith-for-Wilson rackets, apparel, and even Ottolenghi meringues from a tennis-ball-vending machine. As part of the collaboration, Kith and Wilson also restored courts at Yardley Tennis Club in Birmingham, working with youth charity Give It Your Max.
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2. Supreme x Yonex
Serve meter: 🔥🔥🔥🔥
In the Spring/Summer, Supreme and Yonex teamed up to release exclusive tennis racquets (Yonex Ezone 100s).
I’m not a Supreme guy, but this collab was unexpected, yet signals the youth culture heavyweight, Supreme, is taking note of tennis’ cultural relevance. Also, giving a popular tennis brand that exclusive drop-style twist shows Yonex is willing to make bold decisions to appeal to new audiences. This racquet comes in around $500 and will probably be sold out by the time you read this.
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3. Brain Dead x adidas
Serve meter: 🔥🔥🔥🔥
Adidas and Brain Dead are continuing their partnership from last year to release a Spring/Summer 2025 collection that focuses on the sneaker model Forest Hills.
According to adidas, “Originally launched in 1976, the adidas Forest Hills was engineered to be the lightest tennis shoe of its time. Weighing just 8.7 ounces and featuring a ventilation system inspired by aerospace engineering, the silhouette became a hallmark of performance and innovation — later finding its way into global style movement.” The shoe will feature a hairy suede upper, leather stripes, and co-branded accents. The collab also produced an apparel line inspired by the 70s tennis era with similar brand and earth tones.
4. Veronica Beard × HEAD
Serve meter: 🔥
The two brands came together to release an eight-piece “court to café” (yawn) line made for the female athlete. Spearheaded by Ayan Broomfield, NCAA champ and Frances Tiafoe’s partner, this collab focuses on minimalist looks and simple colors (another yawn). This collaboration follows the trend of a luxury take on modern tennis and provides styles you can dress up or wear on the court.
5. WTA x Duke + Dexter
Serve meter: 🔥🔥
The Women’s Tennis Association (WTA) joined the London-based Duke + Dexter to release a limited-edition womenswear collection featuring both footwear and apparel. The collab draws upon a retro tennis vibe and is the first-ever womenswear launch for Duke + Dexter. The line dropped this week in time for the WTA’s Queens Club tournament.
Not to yuck their yum, but just thought the WTA had the resources to do a bit better, not to mention something daring with their new branding they debuted this year.
6. Adidas × Sporty & Rich
Serve meter: 🔥🔥
As if tennis doesn’t have enough white, Sporty & Rich teamed up with Adidas once again to deliver a colorless athletic casual line you can wear just about anywhere (in Williamsburg).
If you haven’t heard of Sporty & Rich yet, it’s based off an Instagram mood board curated by Los Angeles-based “culturepreneur” Emily Oberg. For the record, I will never call someone a “culturepreneur” in earnest. I just wanted to note Oberg calls herself that so you can get a sense of the self-important to ~aesthetic~ this line is going for.
7. Brain Dead x Solinco
Serve meter: 🔥🔥🔥🔥
I wrote about this collaboration in a previous post and give the racquet they designed a more in-depth review. The IFYKYK tennis brand released one of the coolest tennis racquets you’ll see this year and debuted it just before Roland Garros.
8. APC x Asics
Serve meter: 🔥🔥🔥
I also mentioned this collaboration in a previous post about #tenniscore. The brands released two Gel-Kayano 14s in white and fog along with an apparel line seen worn on-court by Alex de Minaur and Lorenzo Musetti. The collaboration is a part of an ongoing creative partnership between the brands which began in 2022.
I don’t hate this collection—I actually would’ve liked to buy the shoes if they didn’t sell out—I just think everything in this collection is very safe and monochromatic. I would like to see a more original line coming from Asics, who collabs often with exciting designers.
9. New Balance × Miu Miu
Serve meter: 🔥🔥🔥🔥🔥
This is probably my favorite collaboration of the year as New Balance athlete and Roland Garros 2025 winner, Coco Gauff, teased a new Miu Miu on her Instagram at the beginning of the year. The line won’t be released until September—to coincide with the U.S. Open—however, the looks have been made available online already.
I want the black custom Coco CG2 New Balance sneakers so bad. New Balance if you’re reading please DM me!
10. Gucci x HEAD
Serve meter: 🔥🔥🔥
Yes, the Italian luxury brand also released a racquet this year for a cheap $2,600. Gucci has been dipping it’s manicured toes in the tennis world, collaborating with HEAD last year to release a tennis bag worn by No.1 and Roland Garros finalist Jannik Sinner.
11. Eton x Tretorn
Serve meter: 🔥
While researching these collaborations, a lot of them are described similarly. For example, Eton and Tretorn created a “fresh take on preppy-meets-sporty style” that “nods to vintage tennis aesthetics” much like many of the other brands mentioned in this post.
🎤 Shoutouts
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